Volkswagen's focus on compact, smart cars have paid off. Recent statistics reveal that Volkswagen is now the third largest automaker in the world. This is based on the number of cars manufactured per company. Volkswagen is constantly trailing Ford over the years in terms of volume, but recent increase on the number of cars manufactured last year has placed them a notch higher compared to Ford. The first two largest automakers are still Toyota and General Motors in particular order.
Volkswagen has manufactured 3.31 cars in the first half this year. This figure is 7.2 percent higher compared last year. Ford on the other hand has manufactured 3.22 million cars in the same time frame.
The company was able to overcome financial troubles compared to their American competitor. Volkswagen's innovative designs coupled with reasonable pricing and fuel efficiency were pointed as the reason of their improved sales. Although sales figure is not an indicator, the volume of cars produced is an indicator that sales is actually there. Companies would never have to manufacture cars if they know they will never improve in the industry. Ford on the other hand have been slowed down by recession. It has even come to a point that Ford, along with the big three have asked the US government for financial help. This might be a factor which will continuously slow down production of Ford cars. Along with the other US based manufacturers, they have to take drastic measures or else they will never survive.
The 5th to 10th largest automakers in the world are as follows: Honda, Peugeot, Nissan, Fiat, Renault and Hyundai.
Thursday, December 18, 2008
Volkswagen - third automaker in the world
Thursday, December 18, 2008
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