Wednesday, July 20, 2011

Appreciating the Beauty of BMW’s Art Cars

The BMW Art Cars are a series of BMW vehicles that have become a work of art. The cars were used as canvass by some of the world’s most renowned artists. These cars are regarded as BMW’s testimony of their dedication to art beyond what you see in regular canvasses. These vehicles are well known for their eccentric design but can still work as regular vehicles.

History of BMW Art Cars
The first BMW Art Car was made in 1975. There were actually no specific plans to create a series of art vehicles for BMW but it started when Herve Poulain asked Alexander Calder to paint his BMW CSL 3.0. The car was used in Le Mans in the same year which immediately made an impression for the manufacturer. Since 1975, a vehicle from BMW became a canvass for an artist almost every year. By 2010, the BMW Art Cars already have 17 vehicles.
The BMW Z4
Traditionally, the BMW Art Car becomes a canvass for the artist. However, the BMW Z4 in 2009 becomes a unique tool for the work of art. Instead of becoming a canvass for Robin Rhode, the artist used the vehicle to paint in the giant canvass. Although the car is not part of BMW Art Cars, the car and the canvass is still in display along with the 17 vehicles.
World Tour
Because of the increasing interesting for BMWs Art Cars, the manufacturer opted to tour the vehicles for public display. BMW also made an official website for the vehicles that provides additional information about their art Luxury cars .


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